The Visionary Core

The core of NIU is powered by an incredible team of passionate NIU Explorers. At our offices in Shanghai and Beijing, over 100 team members are helping to build the next generation of NIU vehicles.

NIU was born at the intersection of technology and industrial design. Co-founder LI Yi Nan (former CTO of Baidu) and Token HU (formerly of frog Design and Microsoft) joined forces to create a vehicle that envisions a new way urbanites live, work, and socialize in their favorite cities around the world.

A TEAM OF EXPLORERS

The NIU team is a mash-up of technologists, industrial designers, engineers, and creative designers that have come together to change the way urban citizens explore their city landscape.

THE LAUNCH

NIU officially launched to the public on June 1, 2015 at a ceremony with 1000+ distinguished guests, designers, and officials in Beijing, China, where CEO, LI Yinan and team introduced v1.0 of the N1 eScooter to the world.

CROWDFUNDING SUCCESS

Two weeks later, NIU launched the largest crowd funding pre-sale in China history; selling nearly $11,000,000 USD of the N1 eScooter in fifteen days, making it one of the top-ten crowdfunded campaigns of all-time globally. Subsequent crowd funding activities throughout 2015 and early 2016 have been critical to our rapid growth and expansion of our line of scooters.

GOING GLOBAL

And so in 2016 we are bringing NIU to the global stage with a completely updated international version known as the N1S. The updated scooter is sporting a larger motor (2400W max out), larger battery (29aH), a top speed of 45km/hr, and a number of additional “bells and whistles” under the paneling.